Marketing that thinks.
We build AI agent systems that do your marketing’s heavy lifting: set up in your accounts, run by your team, owned by your business. AI marketing for Northern Ireland, done properly.
AI isn’t a tool you try anymore. It’s a team you build.
Most Northern Ireland businesses have dabbled. A ChatGPT subscription here, a half used automation there. The results? Patchy at best.
The businesses getting real value aren’t using AI like a gadget. They’re building AI agents: systems that know your brand, follow your processes, and handle real work, from keyword research and content drafts to campaign reporting and customer FAQs, while your team stays in charge of what goes out the door.
That’s what we build. Not advice. Not another tool subscription. A working system, in your business, owned by you, trained on how you do things.
The difference
Built in your accounts. Run by your team. Owned by your business.
If you never spoke to us again, it would all keep working. No lock-in, ever.
What we build
Everything starts with an audit. Where it goes next is up to you.
Start here
AI Marketing Audit
Every engagement starts here. We assess your marketing and show you exactly where AI agents would make the biggest difference. A clear, prioritised roadmap before you spend a penny on tools, and it is yours to keep whoever builds it.
AI Agent System Build
Our core service. Your marketing engine, covering content, SEO, social and reporting, built as an AI agent system inside your own accounts, trained on your brand, and run by your team with simple commands. You own every part of it.
Agentic Commerce Readiness
AI assistants are starting to shop on your customers’ behalf. If they can’t read your store, they’ll skip it, no matter how good you are. We make sure your products, prices, and policies are visible to AI shopping agents.
Training and Workshops
A system is only as good as the team running it. Hands-on training built around your actual business, not generic demos. If your team can use email, they can run this. No technical background needed.
Ongoing Support
A small monthly retainer: a monthly check-in, system updates as AI evolves, and a direct line when you need guidance. Cancel any time. Nothing breaks, nothing is withheld. No lock-in, ever.
Why us?
We use AI ourselves
We’ve built our own AI marketing system from the ground up. We’re not teaching theory. We’re sharing what actually works.
Hands-on, not hands-off
We don’t just give you a strategy and walk away. We build it, train your team, and make sure you can run it.
You own everything
Built in your accounts, under your logins, with your data. If you never spoke to us again, it would all keep working.
Plain English, always
No jargon, no fluff. You always know what’s happening and why.
Who you would be working with
I’ve spent years doing digital marketing for Northern Ireland businesses. Then AI agents changed what one person could do, so I rebuilt my own business around it. That is exactly what we now build for clients.
Phil Whitford, founder
News and Insights
Ready to stop dabbling?
A free 30 minute call. No pitch deck, no pressure. Just an honest conversation about where AI would, and would not, help your business.
Drop Jaw Studio: AI Marketing Agency Northern Ireland 